The family-run Northern Sands Hotel is situated in the centre of Dunnet village, and is ideally placed for a holiday in Caithness. Easily accessible by road, rail – into Thurso or air – into Wick it is 674 miles from London and is just 4 miles from Britain’s most northerly mainland point, Dunnet Head!
The difficulty for marketing is the remote nature of the business which is a few miles north out of any of the main centres but in a superb and stunning location. Using good SEO, maps and other referral tools this is increasing the numbers of visitors to the website significantly and enquiries.
The website looks set to maintain good bookings for this established self catering offering in the future.
Benefits of New Site
- Replaced existing site with new website to include dynamic responsive design for tablets, mobiles as well as the larger TV screens now often used
- Compelling Design with clean images – better photographs to stand out in this competitive market.
- Established business with new owners who are putting new initiatives into the business including the web marketing
- Marketing support includes analytics, monitoring referral websites and other SEO (search engine optimisation).